The Digital Culture Matters

April 1, 2019 Many publishers are now in a race to digitally transform their businesses to better meet the changing needs and demands of their advertisers. Although there is a lot of enthusiasm, the challenge is not about getting the mobile devices, software or platforms, but how newsrooms and teams process and adapt to the [...]

By |April 1st, 2019|Company Blog|

Millennial Online Preferences

March 19, 2019 From this year forward, Millennials will form the largest generation in history and they are in their prime stage of spending and investing in their lives. Reshaping many industries, from online shopping to learning and accessing information, Millennials will force companies and governments to revamp and reevaluate how they communicate and do [...]

By |March 19th, 2019|Infographics|

Millennials News Consumption

March 12, 2019 Access to news is uninterrupted and constant for everyone, not just millennials. But the important differences that publishers and marketers need to focus on are the mindset and consumption patterns. An important observation is 84 percent of millennials simply don’t trust traditional advertising. While the bigger players for their attention are YouTube, [...]

By |March 12th, 2019|Company Blog|

Email Marketing Trends in 2019

March 8, 2019 With so many digital advancements and new marketing tools and strategies coming out every year, is email even worth it anymore? Our short answer, Yes! Many still believe that email is just a way to send advertising messages to individual inboxes. But there is even more to consider, as some recent stats [...]

By |March 8th, 2019|Infographics|

Email Newsletters are still around in 2019

March 5, 2019 With so many options of new digital tools and platforms, many marketers and publishers easily miss and overlook one of the basic channels available - email newsletters. Although still mentioned as a digital marketing strategy, it is not always on top of the list. While research still shows that email is 40 [...]

By |March 5th, 2019|Company Blog|

How do you get your news?

February 28, 2019 News consumption habits are constantly changing over the years. With the advancement of technology and the new habits building around access to internet and information, here are a few of the most influential stats.  

By |February 28th, 2019|Infographics|

News Consumption in Social Media

February 22, 2019 Social media is not just a source of status updates on the latest issues and affairs, but nowadays it is also a mostly reliable source of news. Actually, 68% of American adults say that they now get at least some news coverage from social media. Social media is one of the main [...]

By |February 22nd, 2019|Company Blog|

Artificial Intelligence Impacts in 2019

February 20, 2019 Artificial Intelligence is quite the buzz in the last few years with many reasons to count. It has become more evident now in every day business tasks, but AI has actually been an integral part of business practices for the past six years. Its impact continues to spread, providing an entirely seamless [...]

By |February 20th, 2019|Infographics|

Keeping up with Artificial Intelligence

February 13, 2019 Some say with the introduction of AI, we have entered the fourth industrial revolution era, defined by extreme automation and connection. According to data, in 2015 AI was a 5 billion USD industry, and by 2020 it is expected to double and become a 12.5 billion USD industry (a 20% annual growth [...]

By |February 13th, 2019|Company Blog|

Top Digital Trends in 2019

January 29, 2019 This year seems to signify the burst of everything AI. It is not just a buzzword and getting its way into all business processes; from big topics at conferences to acquisition goals with big companies. It has also weaved its way into the daily tasks of consumers. So we take a look [...]

By |January 30th, 2019|Infographics|